Why I Refuse to Sell Supplements with Hype
By Mike Mahler
The supplement industry has earned much of its bad reputation. Unfortunately, over-the-top marketing has been part of the business for as long as I can remember. If you’ve been around long enough, you probably remember products like Hot Stuff and Cybergenics in the late 1980s and early 1990s. They were marketed as “steroid replacements” with …